Custom CRM Software

Audacia deliver innovative and scalable, bespoke CRM software systems that are fit for purpose and seamlessly integrated with other internal systems.

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Audacia delivered systems
2.5 million
Tons of grain managed and distributed each year for a leading agricultural commodities trader
Story Homes
tasks managed between acquisition and 1st legal completion for a luxury house builder
£170 million
Annual sales supported for a global mechanical seals manufacturer
What we offer
Experienced CRM Development

We are experienced in bespoke CRM development, building systems that will help you manage every aspect of your sales and support life cycle; from sales pipeline forecasting to online customer feedback processes. From SME’s to large corporates, we specialise in bespoke CRM development that adds value at every level of the business, from increasing productivity within sales teams to providing analytical information to support decision making at a senior management level.

Workflow Management

Our custom CRM software systems are developed as cloud based solutions with multiple portals with role based security for a variety of user types; for example, customers, staff, partner companies, etc. Enabling you to manage workflows, both internally (i.e. across departments) and externally (i.e. customers, suppliers), with control and auditing of activity at every stage of the process.

Integrated CRM Systems

We can also build your custom CRM software upon existing software systems, for example, integrating with existing finance or ERP platforms to ensure operations are scalable and efficient, whilst removing the risks associated with maintaining an independent system.

Transparent Development

Our approach to software development is open and transparent, providing you with full visibility across projects. From participating in CRM planning sessions to reviewing backlogs & test results, you have the ability to select the level of engagement most appropriate for you and your business. Using standard platforms, such as Microsoft's Azure DevOps, you are able to track development progress, provide feedback, clarify requirements and suggest changes & additions to your custom CRM development project

Our process
Project Review / Feasibility
Firstly, we have an initial conversation to run through your project ideas and challenges, get to know your business and discuss your current infrastructure to decide if a bespoke solution is the best approach.
Requirements Review & Backlog Definition
After analysing and defining your project requirements and roadmap, we work to define a backlog of features and prioritise using the MoSCoW method. The backlog is then reviewed and features are planned into iterations.
Development & Testing
We then begin developing your software application using the agile methodology, focusing on communication and collaboration, with shared ownership, ensuring that your end solution delivers the greatest value.
If your project requires, we plan, manage and schedule the migration process from one operating environment to another, ensuring the successful delivery of your project with minimal downtime and adverse risk.
Release & Post Release Support
As part of our end-to-end service, we support you in the release of your application and deliver reliable and secure hosting environments to suit your requirements in order to maximise your systems performance.
Ongoing Support
After your application has gone live, we offer tailored support agreements based on your requirements, making sure that your solution remains reliable and performant and continues to drive business value.
Have a project or business challenge?
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We solve problems in every major industry
Public Sector
We partner with leading companies across a number of industries, using our cross-industry knowledge as a key benefactor to each project. From large scale integration projects to 3D modelling applications, we work across every market sector to reduce complexities and enable people to work smarter.
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